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Free virtual summit • February 19, 2026 From Hidden to Higher Income Summit The 7-step Authority Blueprint for Purpose-Driven Entrepreneurs who are ready to be seen, heard, and paid what they're worth

I’m Speaking at the From Hidden to Higher-Income Summit 2026

Leave a Comment / Event, Marketing, Uncategorized /

I’ll be speaking at the From Hidden to Higher-Income Summit on February 19th—an event for purpose-driven entrepreneurs who are ready to stop hiding and build authentic, relationship-based marketing that actually serves their customers. The summit is free to attend. This summit is for people doing meaningful work whose expertise isn’t reflected in their visibility or

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How to Market During Difficult Times: What to do when the world is on fire

How to Market During Difficult Times: What To Do When the World Is on Fire

Leave a Comment / Marketing /

If you’re struggling to market right now, you’re not alone. You’re dealing with ongoing trouble—a steady backdrop of bad news punctuated by major tragedies. Just when one thing fades from the headlines, another takes its place. There’s very little collective exhale. In that kind of environment, marketing can start to feel… weird. Or wrong. Or

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FREE 5 day reflection and goal setting series: Bookend Your Year

Free Goal Setting Series for Small Business Owners, Creative Entrepreneurs, & Authors

Leave a Comment / Author, Goal setting, Small business /

Running a small business or creative career means juggling ideas, deadlines, and decisions—often all at once. As the year comes to a close, it’s the perfect moment to pause, reflect on what actually worked, and set goals for the year ahead that fit both your ambitions and your capacity. Bookend Your Year is a FREE 5-day goal setting email

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5(+1) Website Mistakes that Drive Customers Away And How to Fix them

5(+1) Website Mistakes That Drive Customers Away: And How to Fix Them!

Leave a Comment / Business Tech Tips, Marketing, Small business tips, Small business website, Uncategorized, Websites, Writer website /

As a small business the last thing you want is for your website to drive away customers. First impressions matter – research shows it takes just 0.05 seconds for someone to decide whether they trust your site enough to stick around. That means if your website is slow, confusing, or outdated, you could be losing

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Where to Build your Author Website in 2025

Where to Build Your Author Website: What Website Builders To Use – 2025 Update

Leave a Comment / Author Tech Tips, Design, SEO, Small business website, Tech Tips, Website Security, Websites, WordPress, Writer website /

You know you need an author website. What you don’t know is where to start. Whether you’re DIYing your website or having your author website built by a web designer like me, choosing where to build your author website is a good place to start.  I believe strongly in taking time to evaluate not just

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3 Book Marketing Misconceptions and What to Do instead

3 Book Marketing Misconceptions and What to Do instead

Leave a Comment / Author Tech Tips, Email Marketing, Marketing, Small business tips /

Today I’m sharing a post I wrote for Jane Friedman’s blog. Show of hands, writers, how many of you love book marketing? I can’t see through your screen, but I know very few of you have your hands up. Authors hate what they think marketing is. Like most writers, I was not initially thrilled with

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Do authors and illustrators need multiple websites and platforms featured image

Do authors and illustrators need multiple websites and platforms? Advice from a web designer and digital strategist

Leave a Comment / Author, Author Tech Tips, Branding, Business Tech Tips, Design, Email Marketing, Marketing, Small business tips, Small business website, Websites, WordPress, Writer website /

Creatives often have multiple irons in the fire which leads to the question: do you need multiple websites for each venture?  This is one of the top questions I hear from clients and in online communities of authors and illustrators. This blog post will go into the pros, cons, and considerations with case studies to

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What Marketing Tactics Actually Impact Book Sales? 3 Best Author Marketing Strategies to sell more Books - Guest post my Erika Sargent, the Author Marketer

What marketing tactics actually impact book sales?: The Three Best Author Marketing Strategies to Sell More Books

Leave a Comment / Author, Author Tech Tips, Marketing /

Today’s guest post is from Erika Sargent, the Author + Marketer, who shares insights on the best author marketing strategies to sell more books. Instagram. TikTok. YouTube. Facebook. Pinterest. LinkedIn. Reddit. These are just a few social media rabbit holes your readers can fall down.  Outside of social media, there are so many other distractions

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Blog post: Why you need a Small business website - 9 statistics explain why

9 Statistics Show Why Small Businesses Need a Website in 2024

1 Comment / Business Tech Tips, Small business tips, Small business website, Tech Tips, Websites /

Do small businesses need a website? That question came up in my networking group recently. Everyone agreed: the answer is yes! Yet it was clear that lots of small business owners didn’t know why they need a website.  This blog post will tell you why you need a website in terms of things you actually

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